The Fab 5: Must-Have Features for a Future-Proof Digital Signage System

So what’s your sign—digitally, that is? More specifically... your company’s signs? As experts in A/V integration for over 21 years, Digital Integrator specializes in delivering such customized digital signage systems. Tailored to businesses’ and organizations’ unique goals, our creations produce powerful A/V experiences to share information with both customers and employees.

From large corporate headquarters to small retail stores, we've designed and implemented digital signage systems that have transformed spaces and enhanced communications. Our recipe for long-term success includes specific, key ingredients essential for your business when investing in digital signage. We break down these five features that ensure scalability to expand with your company’s needs.

1. Remote Access to Dynamic Content

The ability to manage your content anywhere, anytime to keep messaging fresh, consistent, and updated is critical. Enabling remote monitoring and multi-location control for seamless scheduling and expansion, cloud-based content management systems (CMS) allow you to control and check on your signs from a central location in real-time.

Digital Integrator implements CMS that facilitate streamlined creating, planning, and editing of content that supports different types of media (photos, videos, text, live feeds, and the like). With this flexibility, we can customize your company’s content to fit its needs, enhancing marketing campaigns and increasing sales with informed decision-making.

2. Seamless Integration

Efficient digital signage needs to adapt and integrate with your existing A/V ecosystem. In other words, your system’s software and hardware should be compatible with different devices such as media players and screens.

At Digital Integrator (as our name indicates), our mission is synonymous with custom integrations to fit your company’s unique needs. For instance, utilizing software that can connect with other programs using application programming interfaces improves overall workflow without spending resources to connect different components.

3. Quality Design & Displays

For 24/7 operations, a digital signage system must consist of durable, high-end hardware and reliable software to maximize its visual appeal. Customizable, ready-made templates and design tools such as drag-and-drop significantly enhance displays, readily attracting and engaging your desired audience.

In addition to employing high quality, Digital Integrator designs content with flexibility in mind, allowing users to update it with ease. For example, a few simple clicks can make different variations of welcoming messages and company achievements—saving time while leaving lasting impressions on both customers and employees.

4. Security & Support

Reliable connectivity for uninterrupted performance and dependable maintenance to minimize downtime are key hallmarks to security and support for digital signage systems. Technical assistance, troubleshooting, content management guidance, and updates ensuring smooth operations address security concerns faced by users of digital signage systems.

At Digital Integrator, the safety measures we take to protect a digital signage network from unauthorized access, data breaches, and malicious attacks include:

• robust password management

• firewalls

• encryption protocols

• regular software updates

• physical security measures

• monitoring network traffic to identify potential threats

5. Robust Analytics

To measure impact and engagement, a company must be able to accurately and thoroughly analyze if its digital signs are working well, by how viewers react to them. Robust analytics and reporting tools supply comprehensive information such as audience engagement (how viewers are looking) and content performance (what receives the most attention).

At Digital Integrators, our analytics reveal these insights to help companies update their content strategy and maximize the impact of their digital signage campaigns. This, in turn, helps businesses place important information in the best places to improve the customer experience even more.

The Recipe for Successful Digital Signage

Choosing the right ingredients, the best features, to present powerful digital signs is vital for businesses and organizations that want to put forth compelling visual communications. Digital Integrators expertly blends the “fab five”—remote access to dynamic content, seamless integration, quality design and displays, security and support, and robust analytics—to provide a future-proof recipe for successful digital signage systems, whatever size your business or organization may be. So wait no longer: Now is the time to showcase your signs—digitally!